Friday, May 13, 2005

Organic India Announces First Line of Tulsi Tea

2005-05-12 - Organic India

Six Stress-Relieving, Energizing & Delicious Blends that are “Good for You – Good for the Planet”

(Boulder, Colorado) - Organic India is the first company to bring the ancient wisdom of Tulsi tea to North America. The company has announced a line of certified organic Tulsi Tea that includes six soothing and delicious blends sustainably grown and processed in India. For more than 5,000 years, Tulsi has been revered as the “Queen of Herbs” for enhancing physical, emotional and spiritual wellness and vitality.

Also called “Holy Basil,” Tulsi contains hundreds of beneficial natural compounds known as phytochemicals. Working together, these compounds possess strong antioxidant, antibacterial, antiviral, adaptogenic and immune-enhancing properties that promote general health and support the body’s natural defense against stress and illness. Drinking Tulsi is also known to cause a sense of clarity and well-being, bolster stamina, provide relief from cold and flu symptoms, and strengthen digestion and metabolism to promote weight-loss.

Organic India’s Tulsi Teas are not only good for the people who drink them, they are also good for the planet and the community where they are created. To produce Tulsi Tea, Organic India works with more than 200 family farmers in the village of Azamgarh in Northern India. Organic India pays the farmers a premium above market price for their organic Tulsi. More than 1,500 farmers, harvesters and factory workers are employed and paid a Fair Trade wage during the processing of Tulsi Tea.

Organic India’s six savory blends of organic Tulsi Tea include: Original Tulsi; Tulsi Ginger; Tulsi Gotu Kola; Tulsi Chai; Tulsi Green Tea; and Tulsi Darjeeling. Delightful whether prepared hot or iced, each flavorful blend is offered in a variety of packaging styles of which the most popular is a box of 25 tea bags for a suggested retail price of $5.00. All of the organic herbs for Tulsi Tea are hand-harvested at the optimal time, and then blended and packaged in modern hygienic facilities to ensure maximum purity, freshness, potency and flavor. While Tulsi itself is caffeine-free, three of the teas blends contain some caffeine: Green, Chai and Darjeeling.

Operating under a sustainable business model, Organic India is the largest grower of organic herbs in India. The company’s products are marketed exclusively by Om Organics, and sold in hundreds of stores across the U.S. including Whole Foods Markets. In addition to delicious Tulsi Tea, Organic India offers organic herbal supplements, bulk organic herbs, and an ever-expanding line of high quality organic spices, grains, seeds and herbs.

For more information, please visit www.organicindia.com or www.omorganics.com.

Contact: Mic LeBel, 207-563-7695
mic@planetfriendlypr.com

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